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ASICS America Teams Up with PCF to Battle Prostate Cancer

asics teams up with pcf

ASICS and Prostate Cancer Foundation team up to launch first-ever blue shoe collection in honor of Prostate Cancer Awareness. But hurry, as this special Blue Collection is only available during the month of November.

October 30, 2013 -- ASICS America has joined forces with the Prostate Cancer Foundation to launch their first-ever blue collection in honor of Prostate Cancer Awareness. ASICS will support the cause with a bold, bright blue product collection in November 2013.

Other than skin cancer, prostate cancer is the most common cancer in American men. About one man in six will be diagnosed with prostate cancer during his lifetime. The Prostate Cancer Foundation generates life-saving results in the fight against this disease by utilizing unique strategies for identifying and investing in the most innovative research programs that are geared to speed the bench to bedside process. In the past three years, research supported by the Foundation has helped deliver six new drugs for patients with advanced disease.

Available throughout the month of November, the ASICS Prostate Cancer Foundation Collection will include the new ASICS GT -2000™ 2 BR running sneaker for both men and women, and the Blue Ribbon Nimbus Classic Low sock, all in bold blue. Product details and descriptions are below. September may be the official prostate cancer awareness month, but with a blue shoe purchase this November, you can help raise awareness all year long!

Product Details**:

  • ASICS GT -2000™ 2 BR running sneaker – Ready to go any distance, the second generation of the GT-2000™ is lighter and more comfortable than ever! New FluidRide™ midsole and full-length SpEVA® 55 lasting take its stable ride to the next level. (SRP $120).

  • ASICS Blue Ribbon Nimbus Classic Low sock – This classic features the high-density cushioning that feels like a cloud under your feet with a blue ribbon signifying ASICS’ support of prostate cancer awareness and research. (MSRP $9.00)

     

    ** ASICS AMERICA has guaranteed a minimum donation of $25,000 up to $50,000 from the specially marked products made available at retail stores nationwide.

    These specially marked products are now available at retail stores nationwide and at www.asicsamerica.com.

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